THANK YOU FOR SUBSCRIBING
By Dr.Chandan Chowdhury, and Managing Director,
A few years back, the companies were not connected with the end consumer. Today, a new dimension of companies can be seen. They are making the end consumers the center. This shift is happening because of the process of innovation which is being connected with the end consumer. In a competitive market, what becomes significant is the experience offered to the end consumer. As we live in the age of experienced economy, it’s important that the process of innovation in companies do not remain as a stand alone initiative, but also connects with the end consumer, keeping the experience as the key focus.Factors Leading to the Transition of Traditional PLM The necessity of collaboration of the company, with value chain, with its customers was an important aspect that led to the birth of Product life cycle management and making it synonymous in the industry. It’s the design of the product that needs to be validated by being manufactured so that it could be maintained by the end consumer. Thus, PLM is nothing but merely a collaboration of the design of the product, with manufacturing and maintenance of the product. With the changing culture, the impact and its effect of media on the business, have changed the customer’s perspective. It’s not a PLM solution that a consumer demand anymore, it’s the significantly unique experience of PLM to go with it is what they require. The PLM today, is moving beyond traditional. Here are the nine questions that can bring about a significant change in the company through PLM offering to provide.